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Food is Medicine

Blue Cross NC renews funding for WNC prescription food program

WLOS·October 12, 2026
Blue Cross NC renews funding for WNC prescription food program

Blue Cross and Blue Shield of North Carolina has renewed its financial support for a produce prescription program in Western North Carolina. The initiative provides eligible participants with vouchers to purchase fresh, locally grown fruits and vegetables at participating farmers markets and grocery stores.

HNH Insight

This article highlights the role of private health insurance funding in sustaining produce prescription programs, which complement federal SNAP benefits by specifically targeting fresh produce access for food-insecure populations.

Read original article on WLOS
produce prescription
food voucher
nutrition
SNAP
healthy food access

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